Your trademark is registered – protection is only just beginning
Many business owners breathe a sigh of relief as soon as the trademark is registered with the Swiss Federal Institute of Intellectual Property (IPI). Understandable – but this is precisely where a dangerous misunderstanding arises: registration secures your right, but does not monitor it.
The office does not get in touch
For new filings, the IPI does not check of its own accord whether they collide with your existing trademark. So if an identical or similar trademark is filed, you will not know about it – unless you monitor the register yourself. This responsibility rests with you alone as the owner.
Whoever doesn't react loses ground
If you don't react in time to new, confusable filings, your trademark can become diluted. In the worst case, your claim can only be enforced through costly proceedings. Early detection is therefore the heart of effective trademark protection.
Have your trademark monitored – for free
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