Trademark know-how
Monitor yourself or automatically?
In principle, you can search the trademark registers yourself. The only question is: regularly, completely and in time? This is precisely where manual monitoring fails in everyday life.
What manual monitoring means
Time required
Check the registers, assess the results, keep an eye on deadlines – week after week. In an SME's everyday routine, that quickly gets left undone.
Blind spots
You'll still find exact matches. Trademarks that sound close or have a related meaning almost always escape the eye.
Timing
It's days that count, not months. A single search once a year does not protect you.
Automatic means: reliable and cheap
Automatic monitoring checks continuously, also detects similar trademarks and gets in touch only when it's relevant. You save time and close the dangerous gaps – and you can start for free.